Episode 90

full
Published on:

29th Apr 2019

EVM090 Encouraging Visible Leadership Through Video with Jenny De Lacy

In Episode 90 of the Engage Video Marketing Podcast, Visibility Coach Jenny de Lacy chats with us and shares her expertise on how leaders can get over their fears of going on camera and confidently deliver their business messages through video to effectively communicate their ideas, strengthen relationships and become visible leaders to clients and staff.

Jenny has worked for over 25 years as a Learning and Development Consultant and Change Communications Expert. She coaches leaders on how to become visible leaders for their organizations and use communication more effectively, effortlessly and simply to grow their businesses.

In this episode we cover:

  • Story of how Jenny started working as a Visibility Coach.
  • Common reasons why people are scared to use video to get their message out.
  • Jenny shares the process of how she helps people identify and deliver their message.
  • A client’s example of experiencing a shift in confidence after changing their approach to the delivery of their message.
  • How to approach the fear of being on camera.
  • Why you need to rehearse your message.
  • Identifying your message priorities.
  • Where are leaders are failing in their communications and the way they’re trying to impact the people around them.
  • Jenny’s recommendations for leaders who want to improve communication with their organisation.
  • Recommendations and examples on how to deliver messages for video.
  • Key tips for corporate leaders on delivering messages confidently on camera.
  • The importance of visible leadership in business.

Links mentioned in the show

 

Jenny de Lacy: The Visibility Coach

Jenny de Lacy: The Visibility Coach Facebook

Jenny de Lacy: The Visibility Coach Twitter

Jenny de Lacy LinkedIn

Ben’s Email: podcast@engagevideomarketing.com

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About the Podcast

Engage Video Marketing Podcast
I'm on a mission to develop confident Video Strategists... join me with weekly episodes.
The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses.

Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com
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About your host

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Ben Amos

Ben is a passionate online video strategist, entrepreneur, video producer, speaker and educator working with savvy brands across Australia and the world to connect them to their ideal audiences through effective online video marketing. He is the Owner and Creative Director of Innovate Media, an online video strategy and production agency based out of the Sunshine Coast, Australia.

As host of the Engage Video Marketing Podcast, and creator of the Online Video Strategy Blueprint Ben’s mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.

At the heart of it all, Ben believes that effective online video content has strategy at its core. As content producers, marketers or business owners we must rise up against the ‘avalanche of average’ video content surrounding digital audiences today and deploy video strategically, deliberately and creatively across platforms for maximum results.

Behind this, Ben’s a proud Dad of two daughters, a family guy and an adventurous Aussie who loves building sandcastles with his kids at any of the beautiful beaches of his home town on the Sunshine Coast, Australia.