Episode 227

full
Published on:

15th Dec 2021

Why Start Your Own YouTube Channel with Jenn Jager

As a video producer, should we be working to grow our own YouTube channel? And if so, what should we be publishing in order to actually grow our business?

That’s the conversation we’re having today with the owner of a successful video production company who has also built her own channel to over 110K subscribers, and as a result, business is booming.

When Jenn Jager started Plum Productions Video, she had a vision: a woman owned business where projects began with a collaborative spirit between creatives and clients.   In the past decade, Plum Productions has grown into one of South Florida’s busiest production houses, with clients ranging from SAKS 5TH Avenue, Newell Brands (makers of Oster, Mr. Coffee, Sunbeam and others), and the University of Michigan.

In 2018, Jenn started her own YouTube channel where she gives tips on video marketing strategies. Her audience has swelled to 100,000 subscribers from every corner of the world.  In March of 2021, she launched a new channel, “Jenn Jager Pro Tutorials” which is solely focused on helping editors sharpen their Final Cut Pro and Apple Motion skills.

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About the Podcast

Engage Video Marketing Podcast
I'm on a mission to develop confident Video Strategists... join me with weekly episodes.
The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses.

Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com
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About your host

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Ben Amos

Ben is a passionate online video strategist, entrepreneur, video producer, speaker and educator working with savvy brands across Australia and the world to connect them to their ideal audiences through effective online video marketing. He is the Owner and Creative Director of Innovate Media, an online video strategy and production agency based out of the Sunshine Coast, Australia.

As host of the Engage Video Marketing Podcast, and creator of the Online Video Strategy Blueprint Ben’s mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.

At the heart of it all, Ben believes that effective online video content has strategy at its core. As content producers, marketers or business owners we must rise up against the ‘avalanche of average’ video content surrounding digital audiences today and deploy video strategically, deliberately and creatively across platforms for maximum results.

Behind this, Ben’s a proud Dad of two daughters, a family guy and an adventurous Aussie who loves building sandcastles with his kids at any of the beautiful beaches of his home town on the Sunshine Coast, Australia.