EWS001: The Power of Story (An Introduction to Engage With Story)

So, what is it about stories that are so powerful? How do stories connect with us on a different level? And what can we learn from this in order to more effectively engage our audiences in business? There is a science behind good storytelling. It is a skill that can be studied, learnt and applied to achieve an outcome. Those that can master storytelling to move people to take action are winning hands down. And it’s this power of engaging storytelling that truly fascinates me.

Welcome to the Engage With Story Podcast. Through the podcast I’ll be chatting to some of the best digital storytellers, marketers, content creators and business people to deconstruct how to engage an audience, and move them to take action through storytelling. Episode 1 is an intro to me, to the podcast and to what I hope we can achieve here.

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About the Podcast

Engage Video Marketing Podcast

I'm on a mission to develop confident Video Strategists... join me with weekly episodes.

The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses.

Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com

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About your host

Ben Amos

Ben is a passionate online video strategist, entrepreneur, video producer, speaker and educator working with savvy brands across Australia and the world to connect them to their ideal audiences through effective online video marketing. He is the Owner and Creative Director of Innovate Media, an online video strategy and production agency based out of the Sunshine Coast, Australia.

As host of the Engage Video Marketing Podcast, and creator of the Online Video Strategy Blueprint Ben’s mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.

At the heart of it all, Ben believes that effective online video content has strategy at its core. As content producers, marketers or business owners we must rise up against the ‘avalanche of average’ video content surrounding digital audiences today and deploy video strategically, deliberately and creatively across platforms for maximum results.

Behind this, Ben’s a proud Dad of two daughters, a family guy and an adventurous Aussie who loves building sandcastles with his kids at any of the beautiful beaches of his home town on the Sunshine Coast, Australia.