Episode 102

full
Published on:

22nd Jul 2019

EVM102 How to Use YouTube to Build an Email List with Anthony Ambriz

Anthony Ambriz, a YouTube certified Growth & Content Strategist, owner of VidStrategy, and founder of Video Creator Secrets, chats with us today on growing your email list using YouTube. He shares with us smart strategies and tactics of using email lists and YouTube to successfully build a viable business and generate better sales, some of which I've never even heard of before!

Anthony has worked with several reputable companies and individuals. His video marketing agency, VidStrategy, helps individuals and businesses build their brand by creating quality video content for platforms like YouTube, Facebook, LinkedIn, and Instagram. His Video Creator Secrets YouTube channel and community, on the other hand, is a space for anyone who wants to learn more about growing their subscribers, views, watch time, engagement and making money on YouTube.

What is covered in this episode:

  • Anthony’s story and what led him into the work he does in the world of YouTube today.
  • The reason why video marketing and production should be go hand-in-hand.
  • Biggest mistakes businesses make in their approach to YouTube and how to address and make it better.
  • Using YouTube as a tool that can lead to sales in a business.
  • Move subscribers off of YouTube to take action that will make a difference towards your business.
  • Tips on deciding what asks, offers or opt-ins to put on your videos.
  • The advantages of subscribers becoming part of your email list and becoming customers.
  • Recommendations on lead magnets and opt-in offers to include on videos.
  • Tips on including links on your YouTube videos.
  • Tactics and tips on running organic videos on the YouTube ad platform.
  • Successful case studies on businesses using YouTube and their email lists.
  • Advice for businesses who want to start using YouTube.

Links mentioned in the show

Video Creator Secrets YouTube

Video Creator Secrets Facebook Group

Anthony Ambriz LinkedIn

Anthony Ambriz Instagram

Anthony Ambriz Twitter

 

Ben Amos LinkedIn

Ben Amos Instagram

Ben Amos Twitter

Ben Amos Email

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About the Podcast

Engage Video Marketing Podcast
I'm on a mission to develop confident Video Strategists... join me with weekly episodes.
The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses.

Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com
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About your host

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Ben Amos

Ben is a passionate online video strategist, entrepreneur, video producer, speaker and educator working with savvy brands across Australia and the world to connect them to their ideal audiences through effective online video marketing. He is the Owner and Creative Director of Innovate Media, an online video strategy and production agency based out of the Sunshine Coast, Australia.

As host of the Engage Video Marketing Podcast, and creator of the Online Video Strategy Blueprint Ben’s mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.

At the heart of it all, Ben believes that effective online video content has strategy at its core. As content producers, marketers or business owners we must rise up against the ‘avalanche of average’ video content surrounding digital audiences today and deploy video strategically, deliberately and creatively across platforms for maximum results.

Behind this, Ben’s a proud Dad of two daughters, a family guy and an adventurous Aussie who loves building sandcastles with his kids at any of the beautiful beaches of his home town on the Sunshine Coast, Australia.