Episode 98

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Published on:

24th Jun 2019

EVM098 The Future of Online Video… what's next? (with Amanda Horvath)

Episode 98 of the Engage Video Marketing Podcast is a really fun and interesting conversation with Amanda Horvath, a video producer and strategist based in the US. Amanda is currently transitioning from video production to just providing video strategy for clients to help them do video better. Amanda also started a YouTube channel you should definitely check out because she shares a wealth of knowledge there on everything about video.

In this episode we cover:

  • Amanda’s story of coming into the world of video and video marketing.
  • Most common services requested by clients.
  • Amanda’s process of guiding her clients through video strategies.
  • She shares a success story of one of her clients who implemented a change in video strategy.
  • Her plans for her content strategy business.
  • The democratization of video creation.
  • The future of online video and content.
  • Noise in digital platforms.
  • Her advice on the decision-making process for businesses regarding their budget, what they should be doing and how they should be thinking about it.
  • 3 main goals for video creation.

Links mentioned in the show

Amanda Horvath Website

Amanda Horvath YouTube

Amanda Horvath Instagram

Genero

Ben Amos Twitter

Ben Amos Instagram

Ben Amos Email

Ben Amos LinkedIn

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About the Podcast

Engage Video Marketing Podcast
I'm on a mission to develop confident Video Strategists... join me with weekly episodes.
The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses.

Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com
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About your host

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Ben Amos

Ben is a passionate online video strategist, entrepreneur, video producer, speaker and educator working with savvy brands across Australia and the world to connect them to their ideal audiences through effective online video marketing. He is the Owner and Creative Director of Innovate Media, an online video strategy and production agency based out of the Sunshine Coast, Australia.

As host of the Engage Video Marketing Podcast, and creator of the Online Video Strategy Blueprint Ben’s mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.

At the heart of it all, Ben believes that effective online video content has strategy at its core. As content producers, marketers or business owners we must rise up against the ‘avalanche of average’ video content surrounding digital audiences today and deploy video strategically, deliberately and creatively across platforms for maximum results.

Behind this, Ben’s a proud Dad of two daughters, a family guy and an adventurous Aussie who loves building sandcastles with his kids at any of the beautiful beaches of his home town on the Sunshine Coast, Australia.