If you listened to last week's episode, you would have heard me talking about B2B video marketing trends for 2022 and particularly how this can potentially add to what we can offer our clients as video producers and video strategists to grow our businesses and grow our clients businesses this year. So in this episode, I thought, what better way to follow on from a B2B video marketing episode than to talk about what I'm seeing in B2C video marketing.
In this episode we cover:
- Short form videos
- Shoppable videos
- Leveraging Micro Influencers
- Authenticity and Transparency - increasing focus on social responsibility and human connection
- Long Form Video
If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email firstname.lastname@example.org